abram.fabio@gmail.com
+447540002387   

    I'm a conceptual Creative Director who have worked with some genuinely brilliant people, been mentored by a few of them, and had the privilege of leading others.
   
    I have built real connections in every place I've worked at by using my ears, especially with clients. Who most of the time just need someone to translate Marketing into human. 

    All of this combined led to some work I'm really proud of like leading the pitch that rebranded Uncle Ben's as Ben's Original, the Let's Colour Project for Dulux, some sweet LEGO Star Wars projects, other campaigns that ended up at Cannes Lions, D&AD, The One Show, twice on TED's 10 Ads Worth Spreading or just made people smile.
   
    I've also led many international teams on global brands, including the EMEA for Toyota, leading departments in more than 20 countries. I’ve written and directed, from social content to short films, one of which screened at a Cannes Film Festival fringe selection, and very recently have become a creative volunteer for Pride in London.  

Here are some places I’ve worked, lived or both:

São Paulo, Paris, London, Barcelona, Los Angeles, Amsterdam

Agencies I’ve met great people at:

DM9DDB, LEWLARA/TBWA, HAVAS London, TBWA London, TBWA Paris, VMLY&R/Red Fuse Paris, JWT London, The&Partnership Worldwide London, AKQA London, OLA (LEGO), Pride in London (volunteer creative)

Main brands I’ve worked with:

LEGO, Mars Foods, Toyota, Lexus, Nissan, GSK, Dulux, Kraft Foods, Reckitt Benckiser, Pernod Ricard and more